Vijay Mallya is expanding his horizons. He is not buying a football club, but is close to inking a deal with Queens Park Rangers, the English Championship football club.
Mallya, who sponsors Calcutta giants Mohun Bagan and East Bengal, is close to agreeing a five-year $35 million deal to advertise his Kingfisher beer on the players’ shirts, and a naming rights deal for the Loftus Road stadium, to be named after Mallya’s Kingfisher brand, the Daily Mail reported. The deal is said to be close to completion and could be announced as early as next week. But the five-year agreement could also include the naming rights of a stadium where QPR first played in 1917. The report added that it was only recently that Briatore is even said to have considered renaming the club — to Queens Park City — in order to emphasise its position in the capital.
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